Cody Gehret

Visual communicator translating your vision into marketing media aimed at your target audience. Capable of giving or taking art or creative direction through extensive knowledge and experience with current marketing trends and the Adobe Creative Suite.

Drop a line, let's collaborate.

Fantastic!

CODY GEHRET
GRAPHIC DESIGNER & PHOTOGRAPHER
NOPA, San Francisco, Ca 94117

__SUMMARY__________________________________________________________________________

Innovative marketing professional with over 5 years of expertise in developing and executing compelling campaigns and immersive brand experiences. Proven track record in project management, overseeing marketing initiatives from ideation to implementation while adhering to brand guidelines and quality standards. Expertise in conceptualizing and executing integrated digital marketing campaigns spanning web design, motion graphics, display ads, OOH advertising and social media visuals for a fully integrated 360 marketing approach.

__EXPERIENCE________________________________________________________________________

GRAPHIC DESIGNER Freelance | San Francisco, Ca | March 2015 - Present

● Conceptualized and executed integrated digital marketing campaigns spanning web design, motion graphics, display ads, and social media visuals for a fully integrated 360 marketing approach.

● Produced branded graphics, email assets, and website content aligned with client's strategic direction.

● Managed full design cycle ensuring timely project completion while adhering to standards and budgets.

SR CONTENT DESIGNER Desert Underground | Los Angeles, Ca | August 2022 - August 2023

● Led the visual marketing driving increased B2B and B2C sales through strategic branding, packaging refresh, and innovative in-store graphics aimed at informing the consumer.

● Collaborated cross-functionally to develop innovative, integrated seasonal campaigns across e-commerce, digital, social, retail, and print touch-points, aligning creative strategy with brand vision.

● Originated user-friendly e-commerce assets optimized for desktop and mobile experiences, contributing to improved online sales and customer engagement through data-driven insights.

● Designed marketing assets, photography, retouching, compositing, graphic design, packaging, custom in-store graphics, OOH advertising, and social media content positively influencing brand awareness.

GRAPHIC DESIGNER Unrivaled | Santa Ana, Ca | July 2019 - August 2022

● Ushered marketing projects from conception, through project management tracking, and oversaw the final deliverables, reviewing proofs, preparing pre-press ready files for print shop physical media.

● Managed a team of designers producing digital and print media, product catalogs, e-commerce menus, type treatments, motion graphics, and advertising campaigns.

● Produced and captured product, portrait and lifestyle photo shoots ensuring high-quality visuals.

● Championed the B2B and B2C email campaigns for multiple consumer packaged goods brands and retail stores leveraging data-driven insights to optimize performance.

● Developed design systems and ran weekly design team critiques to ensure brand consistency and quality.

__EDUCATION_________________________________________________________________________

B.F.A. PHOTOGRAPHY & B.A. ART HISTORY Sonoma State University

__SKILLS_____________________________________________________________________________